The Independent Baker
The Independent Baker is a highly successful artisan baking company and they needed a brand identity to be created to maintain that success. The company is young, innovative and vibrant and is run by Natasha Wanstall, the face behind the business. We wanted to give her a brand that reflected her femininity but without the usual ‘girly’ styles associated with baking websites. We created a strong and memorable logo that would never outgrow the business as it develops. The website is fun, professional, classy and interesting with unique brand elements designed for their continual marketing.